1% For The Planet

At the Wellbeing Island we are excited to announce that we are supporting the 1% for the Planet, with 1% of all of our Jack N’ Jill Kids & The Natural Family Co. Bio Toothbrush sales, as well as 1% of all our Planet Luxe sales, going to this great cause.

We're extremely proud to be working with not just one environmental-friendly brand, but to be committing across our entire range of products, globally.

1000's Of Approved Non-profit Partners

Each year we choose from over 4000 partners across 90 countries to donate 1% of our annual sales towards. A large part of our business model is focused on being environmentally-friendly and conserving the future of our planet.

Our aim is to be part of solution, not part of the problem. And with our toothbrushes now selling in 57 countries, we believe it's important to look for a global partner that works with not for profit organisations in different regions across the globe. 1% for the Planet is that partner.

1% for the Planet is an international organisation whose members contribute at least 1% of their annual sales to environmental causes. Their mission is to "build, support and activate an alliance of businesses financially committed to creating a healthy planet." You can find out more about their amazing work at www.onepercentfortheplanet.org

Our Focus On Sustainable Toothbrushes

Did you know that around 3.5 billion plastic toothbrushes go to landfill globally a year? We are doing our bit to ensure that our Plastic-Free Bio toothbrushes are not contributing to this growing issue. Furthermore we are now donating 1% of sales to 1% for the Planet!

Becoming a member of 1% for the Planet® is an not only an investment in ethical business but an investment in the future of the wellbeing of our planet. Shop through our full '1% for the Planet' range above.

'We aim to help raise awareness for plastic-free products and in turn support environmental initiatives through our donations from their sales.' - Rachel Bernhaut, Co-Founder Jack N' Jill/The Natural Family Co